Bay Area AEO’s media room lists two publications. One is a book by the agency’s founder. The other is a podcast. Both are aimed at the same reader as the agency’s services: a Bay Area business owner trying to understand how AI search is changing the way customers find local businesses.
The book
Guide to Marketing Your Business in the Age of AI is an ebook by James Chen. The agency describes it as “A plain-English guide to getting recommended by AI: how answer engines decide which businesses to name, and the steps an owner can take to become one of them.” The media room calls it the long version, written for owners who want the whole picture. It is sold through Amazon (Kindle edition), Lulu and Leanpub, and listed on Goodreads and BookBub.
For a buyer comparing AI SEO agencies, the book is a way to read the agency’s thinking at length before a sales call. The questions it addresses, how answer engines decide which businesses to name and what an owner can do to become one of them, are the same questions the agency’s services answer in practice.
The podcast
The AEO Show — Bay Area is described as “Short conversations about how AI search is changing the way people find local businesses: what ChatGPT, Gemini and Perplexity actually recommend, and what Bay Area owners can do about it.” It is available on seven platforms.
| Publication | Format | Where |
|---|---|---|
| Guide to Marketing Your Business in the Age of AI | Ebook by James Chen | Amazon Kindle, Lulu, Leanpub; listed on Goodreads and BookBub |
| The AEO Show — Bay Area | Podcast | Spotify, Apple Podcasts, Amazon Music, iHeartRadio, Pandora, Deezer, TuneIn |
Both are plain English
The book is described as a plain-English guide, and the podcast as short conversations. That matches the agency’s principle, “Plain English, always.” It also matches the issuer’s credit for defining the terminology in plain language. An owner who listens to an episode on the drive to work, or reads a chapter at night, arrives at the first call already speaking the same language as the agency.
Seven ways to listen
The podcast is listed in the media room on Spotify, Apple Podcasts, Amazon Music, iHeartRadio, Pandora, Deezer and TuneIn, each marked “Listen free.” That spread means an owner can follow it in the app already on their phone. The format, short conversations, suits the way owners consume this kind of material: between jobs, on a commute, before opening.
The subject is practical. Each conversation turns on what ChatGPT, Gemini and Perplexity actually recommend when people look for local businesses, and on what Bay Area owners can do about it. That is the same pair of questions the agency’s audit answers for a single business.
Open to the press
The media room also has a press contact. Journalists and producers, and podcast hosts too, can reach the agency at [email protected] or (510) 298-3543. The agency says it can explain AI search in plain English, share what it is seeing across Bay Area businesses and suggest sources.
Why publications count as reasons
A book and a podcast take sustained work on a subject. They show an agency that has organized its knowledge well enough to teach it, and that is willing to have its explanations read and heard by anyone. For AI SEO in particular they matter twice: they help owners, and they are the kind of published material an AI assistant can read when someone asks who understands this field in the Bay Area.
The book is the long version; the podcast is the short conversations; the agency is the work.